Ambiazza at Hábitat València 2024 fair: our great debut
From September 19th to 22nd, Ambiazza lived its first great experience at the Habitat València 2024 Fair. This event, known for being one of the most important national and international furniture fairs, marked a milestone in our journey as a premium outdoor furniture brand. This is where it all began: the in-person launch of the Ambiazza brand, kicking off a project full of passion, design and craftsmanship.
With more than 60,000 professional visitors from 70 different countries, the fair was the ideal environment to showcase our collections and establish connections with big names in the design and furniture sector.
What did this debut mean for Ambiazza?
The Habitat València Fair represented our first big stage where we were able to demonstrate how we fuse Mediterranean craftsmanship with innovation in design and materials. Our main objective was to present products that not only stand out for their aesthetics, but also for their functionality and resistance to outdoor conditions.
Presentation of featured products
At our booth, carefully designed to reflect the essence of the brand, visitors were able to discover the soul of Ambiazza through our most exclusive collections:
Aura Parasol: This model drew all the attention thanks to its solid wood structure and its one-piece design, ideal for adding a classic and sophisticated air to terraces and outdoor spaces. It was one of the stars of our stand, standing out for its versatility and robustness.
Root Collection: One of our most talked about proposals during the fair. The furniture in this collection is made from teak branches, which gives it a handcrafted look and a unique aesthetic. Its presence evoked the Mediterranean nature and stood out for its combination of tradition and modernity.
Core Modular Collection: This modular system was one of the protagonists for its flexibility and customizable design. It allows the creation of various seating configurations and seating areas, adapting to different needs. Visitors were impressed with the possibility of mixing and matching modules, achieving both relaxed and sophisticated outdoor environments.
Customization and high quality materials
One of the aspects most valued by visitors was our customization offer. At Ambiazza we understand that each project is unique, so we offer a wide range of weather-resistant fabrics to choose from, such as Sunbrella or Agora acrylic, as well as recycled fabrics such as Rada.
In addition, our products are designed to withstand intensive outdoor use, combining style and durability. This feature was especially attractive to designers and architects interested in hospitality projects and outdoor spaces.
New opportunities
During the four days of the fair, our team had the opportunity to connect with industry professionals, including architects, interior designers and hotel chain representatives. Conversations revolved around the importance of customization, sustainability and Mediterranean design as a key trend in outdoor furniture.
We receive very positive feedback on the ability of our pieces to integrate into diverse projects, from boutique hotels to large resorts. This feedback encourages us to continue developing solutions that adapt to the specific demands of each client.
